Website Ad Revenue Calculator

Calculate your website's advertising revenue potential from display ads, CPM, CPC, and affiliate marketing to optimize your monetization strategy

âœ“ Multiple Ad Types âœ“ Revenue Projections âœ“ Optimization Tips

Website Ad Revenue Calculator

Website Traffic

Monthly Page Views

Monthly Unique Visitors

Average Session Duration (minutes)

Bounce Rate (%)

Display Advertising (CPM)

Number of Ad Units per Page

Average CPM ($)

Ad Viewability Rate (%)

Ad Fill Rate (%)

Click-Based Advertising (CPC)

Click-Through Rate (%)

Average CPC ($)

Affiliate Marketing

Affiliate Conversion Rate (%)

Average Commission per Sale ($)

Additional Revenue Streams

Sponsored Content Revenue ($)

Other Monthly Revenue ($)

Revenue Formulas

CPM Revenue: (Impressions ÷ 1000) Ã— CPM

CPC Revenue: Clicks Ã— CPC

Affiliate Revenue: Conversions Ã— Commission

RPM: Total Revenue ÷ Page Views Ã— 1000

Quick Examples

Small Blog

10K monthly views

Medium Website

100K monthly views

Large Publisher

1M+ monthly views

Industry Benchmarks

Display CPM: $1-5

Search CPC: $0.50-2.00

CTR: 0.5-2%

Viewability: 60-80%

Advertisement

Understanding Website Ad Revenue

Website ad revenue comes from various monetization strategies including display advertising, affiliate marketing, and sponsored content.

CPM (Cost Per Mille): Revenue per 1000 impressions
CPC (Cost Per Click): Revenue per ad click
Affiliate marketing: Commission-based revenue
RPM (Revenue Per Mille): Total revenue per 1000 page views

Optimization Strategies

Traffic Quality

Focus on high-quality, engaged traffic for better ad performance.

Ad Placement

Optimize ad placement for better viewability and click rates.

Diversification

Use multiple revenue streams to maximize earnings potential.